Get to know us

Our Story

We started as Merchandising and Technology Leaders in the Toy Industry. As we spent more time in Japan and across the EU and Americas, we realized that entering and operating a new market is not easy: product feedback is vague or misleading; business deals are seemingly nearby but ultimately elusive; focus on innovation often is eclipsed due to conservatism. Moreover, budgets and priorities are constantly changing. We realized we can solve for these challenges.

Given our success across the toy and baby market, we built a sales representative and market development platform. As well, we developed a turnkey Japan market entry and USA market entry infrastructure, offering advisory support and operational expertise, demand generation services and much more to help toy manufacturers and creators bring lasting joy, delight and innovation to the markets they serve.

People and culture

With a combined experience of 125 years in the toy industry, we represent creators, inventors, manufacturers and operators. We bring innovation to the table in a low-risk culturally sensitive way.

Unlike other operators, we have dedicated, native, bilingual teams based in both Japan, in the Americas.

Recent News

We were recently recognized for our thought leadership in the Japan Times, click here & read more: https://www.japantimes.co.jp/business/2025/06/30/companies/lego-japan-kidults/

Sakura Toy Solutions

We sell for you and we operate for you.

We are your gateway to the largest and most complex markets in the world.

Global

Access

📩 sales@sakuratoysolutions.com

📞 +1.541.274.1691